// zero21 site data, v4. Tightened copy. // All strings use double quotes to avoid apostrophe/Babel issues. window.SITE_DATA = { brand: { name: "zero21", who: "Egemen Eres", role: "AI product builder", location: "Dubai · MENA", email: "partnerships@zero21.ai", bookingUrl: "https://cal.com/zero21.ai/intro-chat", newsletter: "scalable.news", }, ticker: [ "B2B SaaS", "AI products", "0-to-1 launches", "MENA founders", "Fundraising narratives", "Fintech", ], hero: { eyebrow: "Dubai, United Arab Emirates", title: "Your startup should be further along.", titleIt: "Let's fix that.", sub: "Senior product thinking and hands-on building, now with AI at the core. zero21 embeds in your team, finds the right thing to build, and ships it: 0-to-1 launches, AI products people actually pay for, and the story that gets them funded.", cta: "Let's talk", }, problem: { eyebrow: "Sound familiar?", title: "You have the team. You have the ambition.", titleIt: "The product is not moving.", points: [ { n: "01", text: "Engineers are busy but nobody is sure what to build next." }, { n: "02", text: "The roadmap exists. Nothing is shipping on it." }, { n: "03", text: "Investors want a sharper story. You do not have one yet." }, { n: "04", text: "You need senior product leadership but not a full-time hire." }, { n: "05", text: "Growth is live but it is not compounding." }, ], close: "If any of this sounds like your week, let's talk.", }, services: [ { n: "01", title: "AI products users will actually pay for.", sub: "AI products and workflows", blurb: "Find the right problem, define the right scope, ship something that earns its keep, not a demo that impresses once.", tags: ["AI agents", "Workflow automation", "LLM products", "Evals"], gain: "Real value, not a demo.", }, { n: "02", title: "From idea to shipped in weeks.", sub: "0-to-1 product launch", blurb: "Most products fail before launch, not after. zero21 runs discovery, sharpens scope, builds the roadmap, and ships the first version.", tags: ["Discovery", "MVP scope", "Roadmap", "Launch"], gain: "Weeks, not quarters.", }, { n: "03", title: "Your team builds the right things.", sub: "Embedded product leadership", blurb: "Senior product leadership for 10 to 15 hours a week. In your sprints, owning prioritisation, giving your engineers clarity to move fast.", tags: ["Roadmap", "Sprint cadence", "Prioritisation", "Hiring"], gain: "Senior thinking, part-time cost.", }, { n: "04", title: "A product story investors want to fund.", sub: "Investor-ready product story", blurb: "Investors fund narratives, not features. zero21 turns your product into a story that makes the ask easy to say yes to.", tags: ["Product narrative", "Deck", "GTM story", "Data room"], gain: "The ask gets easier.", }, ], work: [ { id: "a", metric: "$200K+ in 6 months. Acquired in 14.", client: "sallis.io · WeBuild Ventures", kind: "Venture studio · Dubai · 2023", title: "From blank canvas to acquisition", situation: "A Dubai venture studio needed a product built from nothing, no team, no codebase, no defined market.", did: "Ran discovery, hired the team, shipped iteratively. $200K revenue in six months. Acquired by Strive Consultants in fourteen.", images: [], }, { id: "b", metric: "$50K saved per year. Invoice financing live.", client: "Watermelon Ecosystem", kind: "F&B marketplace · Dubai · 2024", title: "Product and tech function built from scratch", situation: "A marketplace needed invoice financing and AI-powered ops workflows with no product team, no process, no technical leadership.", did: "Built a team of six. Designed marketplace architecture, credit financing module, and AI loan-tracking workflows.", images: [], }, { id: "c", metric: "3 fintech startups. 60+ founders.", client: "Spring Studios", kind: "Fintech venture studio · Bahrain", title: "Three fintech launches and a founder programme", situation: "A Bahrain fintech studio needed a senior product leader to run multiple zero-to-one launches and stand up an accelerator.", did: "Led three 0-to-1 launches: influent, opensponsor, cohire. Sourced 60+ founders across two Launchpad cohorts.", images: [], }, { id: "d", metric: "30+ enterprise clients. New revenue line.", client: "Papara", kind: "B2B payments · Turkey", title: "New B2B revenue line from zero", situation: "One of Turkey's fastest-growing fintechs needed B2B commercial products for enterprise clients in gaming and e-commerce.", did: "Built Checkout, QR Checkout, Payment Links, and Merchant Gift Cards. Opened a net-new revenue stream with 30+ enterprise clients.", images: [], }, ], process: [ { n: "01", title: "A conversation, not a pitch.", desc: "Twenty to thirty minutes on the product, the team, and where things are stuck. Neither side is committing to anything.", }, { n: "02", title: "One page. That is the whole plan.", desc: "If there is a fit, the next step is a single-page brief: what we are doing, what we are not, and what success looks like in 90 days.", }, { n: "03", title: "Inside your team, not alongside it.", desc: "Embedded directly. Slack, Linear, sprint reviews, your tools. Ten to fifteen hours a week. Progress daily, not in status decks.", }, { n: "04", title: "You keep everything.", desc: "At the end you own the roadmap, the team, the process, and the docs. Support is still one message away.", }, ], // NOTE: Testimonials render via columnsChunked (sequential), NOT columnsBalanced. // List order maps directly to on-screen position at 3 columns: // items 1-4 -> Column 1 (rows 1-4), items 5-8 -> Column 2, items 9-12 -> Column 3. // The order below is hand-tuned to: (a) keep the three columns close in height, // (b) put at least one female founder in every row, and (c) hold the // Rewa / Thunder / Sylus trio in their cells (C1R1, C2R2, C3R1). // If you add/remove/reorder testimonials, re-tune to preserve these. testimonials: [ // ─── Column 1 ─── { quote: "From our very first session, Ege brought a combination of strategic clarity and hands-on practicality. What I appreciated most was his genuine investment in our progress, he followed up between sessions and opened up his network for introductions where they mattered. I'd recommend him without hesitation to any founder looking for honest, high-quality advisory.", name: "Najib Khanafer", role: "CEO & Co-founder", company: "Rewa", site: "https://rewa.rent", preview: "site/previews/m-rewa.jpg", initial: "N", headshot: "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/testimonial/picture/d60fa3a0-8cd1-462a-b271-961ded98657f/naj.jpeg" }, { quote: "It isn't often you meet individuals that go beyond their role within an organization, Egemen is one such person. Thank you for being a co-entrepreneur and going the extra mile. It was such a pleasure working with you!", name: "Oz Erbas Soydaner", role: "Founder", company: "Little Sprouties", site: "https://littlesprouties.com", preview: "site/previews/m-littlesprouties.jpg", initial: "O", headshot: "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/testimonial/picture/956a8fb5-9428-4aca-81bc-3cb37150e061/oz.jpeg" }, { quote: "Egemen's advice was instrumental in altering our partner outreach strategy, which led to securing partnerships with key organizations and paved the way for additional opportunities. Our team expansion strategy was optimized, allowing us to scale faster and more efficiently.", name: "Abdullah Al Salmani", role: "Cofounder & CEO", company: "SpacePoint", site: "https://spacepoint.ae", preview: "site/previews/m-spacepoint.jpg", initial: "A", headshot: "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/testimonial/picture/dcc87c2f-f94f-4482-b0e9-ade2388b04fd/abdullah_1.png" }, { quote: "I just know that I'll immediately get great value that somehow always coincidentally comes at the right time, I don't know what Egemen is doing for that to happen, but he's damn good at it!", name: "Faisal Birch", role: "CEO", company: "Rizq Finance", site: "https://www.linkedin.com/company/rizqfinance/", preview: "site/previews/m-rizq.jpg", initial: "F", headshot: "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/testimonial/picture/93f2f8ec-4c8a-408e-b6a9-519c4f7c4cc5/faisal.jpeg" }, // ─── Column 2 ─── { quote: "As a solo founder, time is incredibly valuable, and I greatly appreciated Egemen's direct, efficient approach. His feedback was actionable and impactful, enabling me to move forward with confidence. I'm really grateful for his support and look forward to implementing more of his insights.", name: "Sahar Karoubi", role: "Founder & CEO", company: "Bambuyu", site: "https://bambuyu.com", preview: "site/previews/m-bambuyu.jpg", initial: "S", headshot: "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/testimonial/picture/f884013a-8345-4ea7-a69c-5cd855ce1451/LinkedIn_Image.jpeg" }, { quote: "Working with Egemen has helped us tremendously. It genuinely feels like having an additional co-founder in the company. He truly cares about your success, goes above and beyond to help, and he is deeply invested in your progress.", name: "Abdullah Alomar", role: "Founder & CEO", company: "Thunder", site: "https://trythunder.io", preview: "site/previews/m-thunder.jpg", initial: "A", headshot: "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/testimonial/picture/0183d880-fa8f-40a8-88ce-0e910caddf9d/abdullah.jpeg" }, { quote: "Egemen's mentorship was key in identifying target markets, refining sales plans, and building revenue models. He not only helped refine our customer discovery process and market research techniques, but also provided guidance on improving customer experience and converting leads into paying customers.", name: "Ingy Alireza", role: "Founder", company: "Numuw", site: "https://numuw.com", preview: "site/previews/m-numuw.jpg", initial: "I", headshot: "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/testimonial/picture/720a787b-481c-4b84-a486-cd0a8ae287c1/ingy.png" }, { quote: "The session with Egemen was very insightful. He gave us an overview of the key elements of product management and demonstrated how important it is to continuously validate one's project and iterate when necessary.", name: "Muna Rabieh", role: "Founder", company: "A Wonder Within", site: "https://awonderwithin.com", preview: "site/previews/m-awonderwithin.jpg", initial: "M", headshot: "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/testimonial/picture/e93d043d-cd83-46fd-9761-fcb3610cc6ab/muna.jpeg" }, // ─── Column 3 ─── { quote: "Egemen has been a sharp mentor while building Sylus. His advice on GTM, product, and AI has consistently helped me cut through noise and focus on what matters. He listens carefully, asks the right questions, and gives the honest answer rather than the comfortable one. His perspective compounds, you keep coming back months later realising he was right.", name: "Huzaifa Hameed", role: "Founder & CEO", company: "Sylus AI", site: "https://sylus.ai", preview: "site/previews/m-sylus.jpg", initial: "H", headshot: "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/testimonial/picture/1b5be75f-5e2c-413c-bd30-94d3346cc316/huz.jpeg" }, { quote: "Working with Ege was truly a game-changer. Over several sessions, he helped us fine-tune our product with practical, actionable insights that made an immediate impact. His ability to offer fresh perspective helped us enhance our approach to product development. Every session left us with greater clarity, more confidence, and excitement about the next steps.", name: "Rami Jamal", role: "Co-Founder & CEO", company: "ProCode", site: "https://procode.gg/en", preview: "site/previews/m-procode.jpg", initial: "R", headshot: "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/testimonial/picture/4574a9b7-21fe-4c31-92b9-feab6d2110bf/rami.jpeg" }, { quote: "Ege has been amazing to work with, very professional, extremely efficient, and most importantly, a good person!", name: "Nick O'Connell", role: "Founder, OpenSponsor · Founder & CEO, Release Capital", initial: "N", headshot: "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/testimonial/picture/0821a814-84fa-4a08-ab76-464ac9d2bd5a/nick.jpeg" }, { quote: "Ege is a forward-thinking product manager who has helped shape some of our key features at Cohire. He is a technical and creative-minded individual with a natural ability to find new ways to add value to a product. His work is professional, clearly laid out, and easy to understand.", name: "Peter White", role: "Founder", company: "Cohire", site: "https://www.getcohire.io", preview: "site/previews/m-cohire.jpg", initial: "P", headshot: "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/testimonial/picture/6f9164d2-44f2-43bf-94a1-4d69f0b52d6b/Screenshot_2024-10-13_at_14.32.08.png" }, ], buildingAI: { eyebrow: "Focus", title: "Building with AI, not just talking about it.", sub: "The fastest path from idea to revenue now runs through AI. zero21 scopes it, builds it, and ships it with your team, agents, workflows, and LLM features that earn their place in the product.", caps: [ { k: "AI agents", d: "Autonomous workflows that do real work, with a human in the loop where it counts." }, { k: "Workflow automation", d: "Kill the manual ops that slow the team, invoicing, support, internal tooling." }, { k: "LLM product features", d: "Search, drafting, copilots, extraction, shipped behind real evals, not vibes." }, { k: "Evals & guardrails", d: "Measure quality before you ship, so AI features hold up in production." }, ], note: "Recent: AI loan-tracking workflows for a marketplace · LLM ops tooling · agentic prototypes.", }, gallery: { eyebrow: "In the room", title: "Out in the ecosystem.", sub: "Talks, workshops, demo days, and collaborations with accelerators and founders across MENA.", items: [ { id: "s3", src: "site/gallery/m-v2-s3-demo.jpg", label: "S3 Demo Day · Sheraa" }, { id: "sh", src: "site/gallery/m-every-hero-collage.jpg", label: "Every Hero Deserves a Stage · Riyadh" }, { id: "pt", src: "site/gallery/m-build-weekend.jpg", label: "ProductTank · Bahrain", crop: true, pos: "center 44%" }, { id: "ns", src: "site/gallery/m-v2-north-star.jpg", label: "Expand North Star · Dubai" }, { id: "panel", src: "site/gallery/v3-sharjah-panel.jpg", label: "Panel · Sharjah Entrepreneurship Festival" }, { id: "wk", src: "site/gallery/v3-workshop.jpg", label: "Product workshop · Bahrain" }, { id: "iv", src: "site/gallery/v2-taqadam-group.jpg", label: "TAQADAM Showcase · Jeddah" }, { id: "sb", src: "site/gallery/m-startup-bahrain.jpg", label: "Startup Build Weekend · Bahrain" }, { id: "ptd", src: "site/gallery/m-producttank-dubai.jpg", label: "ProductTank · Dubai" }, ], }, about: { eyebrow: "About", title: "Got you covered. Success stories across MENA.", h2a: "Got you covered.", h2b: "Success stories across MENA.", cta: "Let's find the right place to start, so we can build the next one together.", notFor: "Not the right fit if you have a strong in-house product function, if you are at enterprise scale, or if you need a seat filled. Best fit: early-stage founders who need to move faster.", pageTitle: "Egemen Eres.", pageEyebrow: "The person behind zero21", bio: "Egemen Eres is a senior product builder based in Dubai, working with founders across MENA and beyond. Over the last decade he has taken products from blank canvas to acquisition, built product and engineering functions from scratch, and opened new revenue lines inside some of the region's fastest-growing fintechs.", bio2: "That experience now runs with AI at the core: embedding with founding teams to find the right thing to build, ship it, and hand back a roadmap, a team, and the story that gets them funded. He also writes Scalable, a weekly read on AI, product, and building from zero.", facts: [ "Based in Dubai. Working with founders across MENA and globally.", "Writing about 0-to-1 product building at scalable.news.", "Available for embedded engagements, focused sprints, and advisory.", ], }, contact: { eyebrow: "Let's talk", title: "Tell us what you are building.", sub: "A short note is enough, what you are working on, where things are stuck. Every note gets a reply within two business days.", cta: "Send a note", note: "Goes straight to the zero21 inbox. Every note is read, with a reply within two business days.", }, scalable: { eyebrow: "Newsletter", name: "SCALABLE", url: "https://scalable.news", logo: "https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/publication/logo/e877e6ea-1845-4e5b-8654-8a3c18dd647b/scalable_square_black.png", title: "Launch and grow winning startups.", sub: "Access proven tactics, ready-to-use frameworks, and case studies. Practical insights on startups, product thinking, and growth, so builders execute faster and scale smarter.", cta: "Subscribe", trustedLabel: "Trusted and read by founders and employees at top startups:", trustedLogos: [ "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/asset/file/fae257a2-9aa0-458f-a653-14b5c16b2e6c/yc.png", "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/asset/file/49395408-e280-48bf-84eb-546050de894a/lovable-logo-566d.png", "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/asset/file/11dd0142-4bfb-4f62-bd7f-eebf8a3a2b75/Notion-Logo-PNG-Pic.png", "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/asset/file/9eb3be7f-d5fd-4943-b24d-87765c2f815a/pngegg.png", "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/asset/file/a3d11335-82e4-46be-a943-e63b95243833/replit-text.png", "https://media.beehiiv.com/cdn-cgi/image/format=auto,fit=scale-down,onerror=redirect/uploads/asset/file/9082ef94-7a75-425f-9697-7313a404ea21/flow.png", ], }, trustLogos: [ { name: "Papara", src: "site/logos/trust/clean/papara.png", link: "https://www.papara.com/en", h: 26 }, { name: "Nestlé", src: "site/logos/trust/clean/nestle.png", link: "https://www.nestle.com", h: 40 }, { name: "Unilever", src: "site/logos/trust/clean/unilever.svg", link: "https://www.unilever.com", h: 40 }, { name: "Watermelon", src: "site/logos/trust/clean/watermelon.png", link: "https://watermelon.market", h: 27 }, { name: "Spring Studios", src: "site/logos/trust/clean/spring.png", link: "https://www.springstudios.io/", h: 25 }, { name: "ProductTank", src: "site/logos/producttank.png", link: "https://www.mind-the-product.com/producttank/", h: 19, darken: true }, { name: "Startup Grind", src: "site/logos/startup-grind.avif", link: "https://www.startupgrind.com", h: 30, darken: true }, { name: "sallis.io", src: "site/logos/trust/clean/sallis.png", link: "https://www.webuild-ventures.com/", h: 32 }, { name: "KAUST TAQADAM", src: "site/logos/trust/clean/taqadam.png", link: "https://taqadam.kaust.edu.sa/", h: 26 }, { name: "Sheraa", src: "site/logos/trust/clean/sheraa.png", link: "https://sheraa.ae", h: 30 }, { name: "WeBuild Ventures", src: "site/logos/trust/clean/webuild.png", link: "https://www.webuild-ventures.com/", h: 25 }, { name: "Startup Bahrain", src: "site/logos/trust/clean/bahrain.png", link: "https://startupbahrain.com", h: 26 }, ], footer: { sign: "If you are sitting on a hard problem, send it over.", signIt: "Every message gets read.", }, ui: { nav: { work: "Work", services: "Services", ai: "Focus", room: "Ecosystem", founders: "Testimonials", newsletter: "Newsletter", about: "Work", aboutPage: "About" }, bookCall: "Book a call →", servicesHead: "Let's find the right place to ", servicesHeadIt: "start.", servicesLede: "Pick the entry point that fits. Each one is scoped tight and built to ship.", workHead: "What actually ", workHeadIt: "happened.", workLede: "Four engagements. Real names, real numbers. Tap any card for the full story.", flipFor: "Flip for story →", flipBack: "← Flip back", situation: "Situation", whatChanged: "What changed", buildAiPre: "Building with ", buildAiKey: "AI", buildAiPost: ", not just talking about it.", foundersLab: "What founders say", foundersHead: "Founders, ", foundersHeadIt: "on the record.", trustHead: "Built and shipped with", notFoundTitle: "Page not found.", notFoundSub: "The page you are looking for does not exist. Let's get you back.", backHome: "Back to home", formName: "Your name", formEmail: "Your email", formMsg: "What are you building, and where are things stuck?", formSend: "Book a call →", }, };